Courses by Nick Usborne

 

 

money making websites

Nick Usborne's How to Write Your Own Money-Making Websites program.


The most reliable and certain way to make money online is to write an information-rich website on a topic that already interests you.

 

Nick Usborne's How to write your own money-making websites program...

 

 

.Nick Usborne's Million Dollare Secrets to Online Copywriting

Nick Usborne's Copywriting 2.0 Program

 

An in-depth course to give you the knowledge and expertise you need to make money as an online copywriter.

 

Nick Usborne's Copywriting 2.0 program...

 

 

Writing Rituals

 

Writing Rituals - Banish Writer's Block & Procrastination.

 

Let me show you 5 ways to dramatically increase your productivity and income...

 

Increase your writing productivity with Writing Rituals...

 

 

 

Goal Setting Rituals Guide

 

Goal Setting Rituals for Freelance Writers & Copywriters.

 

People who set goals earn up to TEN TIMES as much as those who don't.

 

Set goals and make more money with Goal Setting Rituals...

 

4 Ways You Can Use Social Media to Reach Prospective Clients.

 

by Kendy Sproul

 

Social media – everyone’s heard of it. Most freelancers use it. Chances are you do too. But, how can you use it to reach prospective clients?

 

That’s a question that plagues many freelancers and business owners today. In this article I’ll provide you with four simple answers. So read on. But more importantly, do these things and watch your prospect list grow.

 

Engage Through Facebook

 

Facebook is a great way for you to reach prospective clients. It’s one of the first things most people think of when they hear the phrase social media. And, it’s easy to set up a Facebook page for your freelance business.

 

I’m not going to go into the how-tos of setting up your page. Instead, I’m going to give you some tips on how to reach prospective clients once you’re there.

 

So, exactly how do you find people to “like” your page? But, hang on, you don’t want just anyone liking your page, so how to you find prospective clients?

One way is to join Facebook groups in your niche market. By contributing to and engaging in groups you can attract prospective clients to your Facebook page.

 

You might also consider investing in Facebook ads. They’re easy to create and allow you to target a specific audience. You also have the ability to put a daily spending limit in place so you can keep to your budget.

 

Once you start to build up a group of people who like your page make sure you’re providing valuable content and engaging them on a regular basis.

 

This isn’t the place to be salesy. This is the place to build trust and relationships with your prospective clients. So, don’t use your page to beat your fans over the head with your sales pitch.


Remember this rule of thumb: Be genuine, care about people, and engage.

Share Valuable Content Through Twitter

 

Twitter is a great way to attract prospective clients and funnel them to your Facebook page or your website.

 

One way to do this is by providing content that is valuable to your target prospects. This can be content from your own blog or website. Or it can be content that you seek out and tweet for your audience’s benefit. Just be sure to give credit to your source. And, always remember that your reputation is based on everything you tweet, so give them quality information.

The key to being successful on Twitter lies in engagement. There are numerous tools available that allow you to automate your tweets, which is fine to a point. But, you must be sure to engage.

 

How do you engage on Twitter? You engage by not only tweeting your own stuff but retweeting interesting stuff from others. You also engage by mentioning others whom your prospective clients might like to follow as well. And by thanking people who mention you or retweet your content.

 

Tweet. Retweet. Mention. Reply. Thank... Engage!

 

Join Groups on LinkedIn

 

As a freelance professional, you most likely have a LinkedIn profile and understand the value of it. Right?

 

If you answered no, the first thing you need to do is set up your profile on LinkedIn. Go, do it right now. I’ll wait… Done? Good.

 

Now, how do you reach prospective clients with your LinkedIn profile? One of the most effective ways is by joining LinkedIn Groups.

 

LinkedIn makes it very easy to search for groups within a particular niche. Some of them are open to everyone. Others require approval from the group manager before you’re allowed to join.

 

Once you’ve joined a few LinkedIn groups, you’re not just going to jump in and ask for work. You could, and there are definitely those who do, but it’s tacky and amateurish.

 

What will benefit you far more is to be active within the group. Join conversations. Answer questions. Provide solutions to problems. Be of value to others and they will come to you when they need a freelancer.

 

Maybe you’re familiar with the proverb, “Give, that you may receive.” This has been proven true in business. And it’s especially true in social media.

 

Post Video Content on YouTube

 

Our society is obsessed with video. And that, in a nutshell, is why YouTube is wildly successful. And why it can help you, as a freelancer, to be successful as well.

 

Just as you’re going to post quality content on Facebook and Twitter, everything you post on YouTube should be of value to your prospective clients as well.

 

With YouTube you have the opportunity to get creative. You could post simple videos of you, talking to your audience about something valuable to your chosen niche.

 

Or, you could post a video that’s animated or done with graphics.

 

You could post a video that’s serious. Or one that’s funny. Or heartwarming.

You can be creative in ways too numerous to mention in this article, as long as you provide a message that your prospective clients will find valuable.

 

YouTube is a great way to reach your prospective clients by providing them with valuable entertainment.


While there are many other ways you can use social media to reach prospective clients, I promised we’d stick to four for this article.

 

If you implement just one or two of these four social media channels, you’re sure to fill your funnel with prospective clients.


 

 

The best social media program for freelancers:

 

How to Make Money as a Social Media Expert.

 

social media expert

The definitive guide to using social media marketing to generate multiple streams of income for yourself and your clients.

 

As a freelancer you are in a unique position to make money by offering social media consulting and writing services to your clients.

 

You'll also learn how to use social media to promote your own business and websites.

 

This is a huge opportunity for you...right now.

 

Learn more about how to Make Money as a Social Media Expert...

 

 

 

Writing for the Web

Get this 35-page Guide FREE when you sign up for the Excess Voice Newsletter.

 

Get your copy of Writing For the Web #1 - 7 Challenges every Writer and Copywriter faces when writing for the Web.

 

PLEASE NOTE: This is my new newsletter, for my site at nickusborne.com, and replaces the old Freelance Writing Success Newsletter. However, the focus is still on writing for the web and freelancing. So don’t be confused when you find links to my nickusborne.com site in each issue! : )

 

Sign up NOW and I'll send you the link where you can download this 35-page guide...

 

Sign Up for my Excess Voice Newsletter...

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